Here are 3 quick reasons why we use story marketing to sell houses in our real estate business. Stories sell! Stories are easier to remember than facts and figures. Stories inspire imagination. If you’re selling a home, you want the buyer to mentally move into your home. They need to picture themselves in the home and see it as their own Stories make your house stand out from the competition. Even in a neighborhood where all the homes are similar, you can use a story to bring out something unique and memorable that makes your house appear different, and sometime even worth more than the others!
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